Mobile apps usage is growing at a rapid pace from banking, ticket booking to trading everything is on the fingertips. With over 4 billion smartphone users across the globe, mobile apps need regular upgrade and latest features.
As per a leading survey, mobile time involves 90% of apps usage and businesses generate 60% of revenue from mobile users. Most of the brands have started to build mobile apps to serve their customers in a streamlined manner. Every business has a unique structure and objectives to meet. Choosing the Right mobile app development services is really crucial to meet the end user needs and stay competitive. Multiple options in terms of Native, Hybrid & web apps are available but making a smart choice is always important for business success.
Traditional Approach – Native & Web Apps
When it comes to mobile app development, there are two traditional options that comes to mind. Native applications and web applications are successful but modern users look for apps having features of both. Hybrid applications is the combination of both traditional approaches bringing modern solution. Before moving ahead one should know the basics before of Native & Web apps.
Introduction to Native Apps
Native apps are created using programming languages specific to the platform these are built for, such as Java for Android and Objective-C for iOS. These have the capability of using the native functionality of the device and the operating system. They offer an excellent user experience and high performance.
Introduction to Web Apps
Hybrid Applications: A Modern Combination of Native and Web Apps
Hybrid mobile apps have become the industry’s most successful and preferred app development model. The popularity of hybrid apps is because of its code reuse, secure infrastructure and faster time to market.
Hybrid apps are cross-platform mobile apps, which combine the best of native and web apps. These are developed by combining both the technologies, the web-based HTML content and the native infrastructure. In simple words, they are web apps enclosed in a native shell. These are able to use the native functions of the platform they are being run on, which gives them a winning edge.
Business Benefits of Hybrid App Development
Based on multiple factors, the hybrid apps is a great platform to consider. The benefits is offers encourages business of all sizes to consider it for their new app project. Let’s come across the key advantages of hybrid apps over its competitors.
Also read : Native Vs Hybrid App
1 Low-Cost Development
Budget is an important factor when it comes to app development. With Hybrid apps, no not to spend separately on building multiple app versions for multiple platforms. Moreover, developers create a single code version for different platforms thus lowering maintenance work. This saves money for startups who already have limited budget and increase their revenue. MVP can be developed at a faster rate and released in the market for getting feedback.
2 Optimized Performance
Native apps were promoted on the basis of their speed and performance. But hybrid apps are one step ahead and are practically faster than native or web apps. Swift performance is always on the cards with hybrid apps. It has no dependency on the network communication when multiple users are present. Instagram, a social networking app consumes large number of user traffic on daily basis, is a popular example of how hybrid app perform in so much load.
3 Easy Maintenance
Mobile apps needs timely maintenance for optimized performance. With Hybrid apps it becomes simple to complete the development and make complete use f your device’s features. Native apps are developed for a particular platform and use various device features, bringing difficulty for the developers to maintain them. A hybrid app on the other hand eliminates such issues as it’s easier to get timely update in real-time. Most organizations rely on Hybrid apps development company for security update, version upgrade after the project is completed.
4 Engaging UX/UI
Engaging design and streamlined performance are the two factors that attract users to any mobile application. With hybrid apps, you are ahead of your competitors as your app will provide a superior UI experience with fast loading speed. You have better chances of promoting your business service with Hybrid apps, as they are easily accepted in the app marketplace. When running on multiple platforms, users do not experience low performance or loading time challenges. Thus it’s a great way for businesses to generate engagement from their target audience.
5 Single Code with Easy Integration
Business apps look for engagement from multiple platforms while native app is built exclusively for a single platform limiting traffic. Hybrid apps operate on single code to build apps for different platforms. The cost of hire mobile app developer will get reduced as one code base is created to run on Android and iOS platforms, ending into faster development. Hybrid applications are easy to get integrated with other applications and connects with the device’s framework offering users personalized experience.
Some Additional Benefits of Hybrid App Development for Your Business
- They offer comprehensive user experience as they are compatible with multiple platforms and browsers. As a result, these are able to reach out to a larger number of consumers.
- Like native apps, hybrids are able to access the device data and use inbuilt applications such as GPS, camera, messaging, contacts, and more.
- They are easy to scale to a variety of platforms and operating systems as the technology and framework used for building these are almost similar. Therefore, a single app can run on Android and iOS.
- These are a cost-effective option as the need to develop and maintain separate code bases for diverse platforms is eliminated. Additionally, these take less time to develop and deploy.
- Offline functionality is another advantage that is associated with hybrid applications. It can store data offline using the device API, which reduces the loading time for the app. The stored data can also be accessed and used as soon as the device goes online.
- Since these apps are based on web technology, their development is easier and cheaper as compared to native apps.
How to Build a Successful Hybrid App?
Successful apps follow a proper roadmap to achieve the desired business outcome in terms of engagement, revenue and ROI. Making a successful app needs proper resource utilization in terms of both efforts and money. Development of hybrid app starts with idea generation and integrated with marketing efforts to launch the product with a stellar user experience.
Identifying App Idea
Getting a successful idea is the most difficult phase of the journey. The team at mobile app development services start with identification of the user requirements. Next these requirements are conceptualized as an idea, But building an idea is not sufficient you need to do competitor analysis to find whether it is new or already available. You will only be victorious if your idea is unique and focused.
Designing the UI/UX
The user experience and interface is really important for hybrid app development. The team of app designers starts with wireframe and prototype. Just create a rough sketch of the app structure for starting the development work. The UX of the mobile app plays a vital role in determining what experience it brings for the users. Focus on the strategy to make your design appealing with pixel-perfect user experience. Get consultation form experts or analyze successful app for their design to improve the chances of your app getting engagement.
App Development – Start Coding
Once the app design work is done, the team of developers choose the platform for app development. For hybrid app development, single code is developed that can be used for both Android & iOS devices. You can either do in-house development or hire mobile app developers to get expert guidance as per market trends. Launching a successful mobile app requires proper plan and efforts.
Once you are done with development and testing, it is time to launch the app for general users. On a daily basis thousands of apps make their way to different marketplace and most of them get unnoticed by the users. The app is considered successful only if it manages to engage the audience. To reach audience and generate desired business ROI, you have to ensure your app is noticed on the marketplace. This can be achieved by app store optimization. This technique makes it easy for the target audience to notice your app when they search a specific keywords relevant to your app.
The marketing of the app is performed from the very first day when you have worked on the idea plan. Successful apps usually create a buzz around the product to get investors and user engagement. You can implement marketing strategy like creating social media pages, promotional videos, blogs and paid marketing. It is important to have a proper budget for marketing the app which is usually ignored by businesses.
Top 3 Hybrid App Development Frameworks
Selecting the most relevant framework meeting your hybrid app development needs is a real challenge. The best part why hybrid app development company is the first choice is the code reuse to build an application that is compatible on all the major platforms. Here are some of the prominent frameworks that works well in hybrid app development.
1 React Native
This framework is developed and manged Xamarin. It is highly popular framework powered by C# and offers over 95% of code reuse. The framework supports native APIs and toolkits access helping developers to build engaging designs and experiences appearing same to native apps.
This framework is designed and managed by Google. Being a new framework in comparison to its competitors, it supports developers to build appealing and feature-rich apps. The framework supports multiple languages, with flexible design features. To make optimum use of this fast and reliable framework, knowledge of Dart programming language becomes a necessity.
So these are the few frameworks that can be used to build a successful hybrid app for your business growth.
Building a mobile app for your business is strongly advised, as, by 2030, there will be more than 10 billion mobile users and they generate 60% of revenue. As per experts, hybrid app development is a better investment option as compared to native apps.
Above we have discussed every aspect like benefits, frameworks and all point towards hybrid apps.
Hybrid mobile app development allows for a simple development process, lower costs and smooth integration with any platform. If you are planning to build an engaging app, connect to a Hybrid app development company having proper resources to meet your business app needs. They will build your app at a faster rate with proper data security and that too within the budget.
Frequently Asked Questions
Which industry you serve with your Hybrid app development services?
Our company serve industries of all types and sizes. We build solutions for a retail store, bank, education institution, grocery store and more. We serve small, medium, and large enterprises.
Do you have any hybrid app development support service?
We sign a strict NDA sharing all details related to the long-term support. Our app development experts address issues faced with hybrid app by our clients. We have a 24/7 support team to run and maintain applications.
How much time is needed to build a hybrid app?
The time to build a hybrid app is based on the business needs and application goals. Our team of developers follow a proper check on all stages of the application development. After deep analysis of every factor time estimation is shared with the client.